Why Patience Is Key When You Start To Outsource

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Most of us start out as solo entrepreneurs. We’re building our business from scratch and are learning to do everything that needs to be done. It’s a one man or one woman show. But you’ll reach a point where there simply aren’t enough hours in the day to get everything done. If you want to continue to grow, you have to consider outsourcing some of the tasks you’ve been doing.

And that process can be a little frustrating at times. Yes, it would be great to find someone that knows exactly what you need done and can just pick up and do it. But that’s not going to happen. People need time to learn and that takes patience on your part.

I often hear business owners complain about how hard it is to find a good writer, virtual assistant, graphic designer etc. When I start to look at what they are doing, the problem is easy to pinpoint. They don’t give the people they outsource to enough time to learn what they are expecting. They don’t give them enough information and feedback to figure out what they want in the end product. And most importantly they don’t give them enough time and aren’t patient enough to build a relationship where it becomes effortless.

How can you avoid making the same mistake? It’s simple. Be prepared to be very patient in the beginning.  In fact, don’t be surprised to spend more time at first training someone than it would to do it yourself.

Document the entire training process. Write it up with screenshots where applicable, or even better, make training videos.  That way you have training in place for your assistant to refer back to. It will also make your life much easier if you need to find another person for the job down the road.

Start with smaller jobs that your new assistant can complete quickly. Don’t expect her to do everything at once. Instead pick smaller projects and train her well on that before moving on to the next part. Give lots of productive feedback along the way.

As the two of you start to work together you’ll notice that things start to move more quickly. It doesn’t take long for your assistant to start to get a feel for how you like things done. Lots of patience and feedback in the beginning may seem like a pain, but it won’t be long for them to pay off.



Randy Bett is the author of three books – 7 Secrets of Real Estate Investing, Investing in Real Estate Sucks Unless… and The Value Driven Approach To Sell Real Estate.

He is also a retired high school teacher and former Saskatchewan farm kid. He now writes, speaks and coaches full time. He is happily married and has 2 children and 2 grandaughters. He lives in Red Deer, Alberta.

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